Ah, July. Four blissful weeks of fireworks, lazy mornings, tan lines and Netflix, coupled with the looming dread of another summer ending. For Hoop Beauty, July was all about our dreams becoming a reality! We can’t thank you enough for joining us on this crazy ride. We have received overwhelming support from all corners of the beauty, fashion, media, hemp, fitness, nutrition and investor communities.
We are excited to introduce you to new and promising beauty products, take you with us on our upcoming travels, (HINT: hula, coffee and sea turtles), share expert fitness tips from our yoga and fitness friends, and to taste fabulous and healthy foods alongside you all.
We want to hear from you! Please tell us about any of your great fashion and beauty finds. Share your favorite recipes, yoga poses, relaxation methods — basically anything you think our community can benefit from. If we don’t have the answers, one of our beauty, fitness, nutrition or hemp experts will!
Welcome to the Hoop family! With that, please enjoy our first blog, HOOP PICKS: JULY IS HOT BUT OUR FAVORITES ARE HOTTER!
BEAUTY: ALL ABOUT THE LASHES (and skin, of course)
This. Mascara. Is. EVERYTHING!!! I’ve been on the hunt for a mascara that lengthens and darkens but still looks natural. Glossier Lash Slick Mascara is IT! This mascara lasts all day and deserves a million gold stars! — Kasey
Fake lashes? Who me? Nah…it’s ENHANCEMENTS Lash Boost. I have been using this for almost two years now and it has never let me down. It is a little pricey at $150 per tube, but if used sparingly, one tube can last for up to six months. Rodan + Fields also offers a 10% preferred customer discount. — Sarah
Setting powders? Not for this girl! Dry skin and powdered makeup doesn’t match, right? WRONG! Becca Hydro-Mist Powder has rocked my world. It’s a game-changer. With my new BFF Becca, my skin has a dewy glow and my foundation has never looked better! — Kristin
PAPER BAGS, VIBRANT PALETTES & CLASSIC KICKS
Dresses are the perfect summer staple, and this Anthropologie Dress score from their yearly sale made me cop this midi dress waaaaayyyy too fast. The cherry red tone with the front patch pockets had me at HELLO! The color is perfect, fit is amazing, and it is unbelievably comfortable. Win. Win. And win. – Kasey
Summer and boats go together like hula and hoop! These Princess Polly Shipwreck Shorts are a crisp white, high-waisted paper bag design with frayed hemline and four pockets. Come sail away! – Kristin
If you are like me, several pair of your favorite flip flops can be found strategically placed around the house, in the car and stashed in a gym locker. Rainbow Flip Flops are my go-to sandals for all things summer. Beach, boat or brunch these favorites are on my feet. – Sarah
PROBLEM SKIN? DON’T WORRY ABOUT IT!
Do you have dry, dull skin like mine? Ole Henriksen Truth Serum will literally change your life! Not kidding. This product plumps and hydrates my skin, leaving me fresh-faced and glowing. You will definitely pay for this magic – 1.7 oz / 50ml retails for $72, but trust me, it is worth every copper penny in your piggy bank. – Kristin
Summer means travel and I have been on the move! I think I may have hit the jackpot with this travel-friendly cleanser, housed in a convenient twist-up stick. Acure Organics Incredibly Clear Cleansing Stick leaves your face feeling super clean and fresh, and it is 100% recyclable, which is super important to us here at Hoop! – Sarah
This is not only a July favorite, but one of my all-time favorites! Paula’s Choice Skin Perfecting BHA Liquid is truly one of the only products that helps to tame my breakouts. This gentle leave-on exfoliant will leave your face glowing while reducing acne scarring, redness, and enlarged pores. As a bonus, it works super-fast. I saw a noticeable difference the morning following my first use. – Kasey